Defending the core while building what replaces it.
Established companies face digital entrants whose business models — platform, subscription, ecosystem — make the incumbent's economics look fragile. The challenge is not technology adoption but business-model change, undertaken without destabilising the core business that funds the transformation.
This programme equips leaders to diagnose the threat and design a response. It covers business-model diagnosis, platform and ecosystem strategy, build-buy-partner choices, and governing transformation without breaking the core.
It is delivered by digital-strategy academics, transformation leaders, and platform economists.
Understanding why digital entrants threaten the incumbent's economics.
Platform, subscription, and ecosystem models — and which fit your business.
Sourcing capability through development, acquisition, or partnership.
Funding and governing change without destabilising the core.
Sequencing transformation to protect cash flow and morale.
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